Creating an Argan-inspired couture collection was a unique and exciting endeavor. Argan oil is derived from the seeds of the argan tree, native to Morocco.
“Argania” caftans embrace the rich and warm colors associated with argan oil and Moroccan landscapes: earthy tones like terracotta, golden yellows, rich greens, and warm browns.
“Argania” pieces were created using fabrics like silk, chiffon, and satin to capture the smoothness of the oil, as well as more textured fabrics like velvet or lace to reflect the tree's rough exterior.
Totally inspired from Moroccan art, architecture, and geometric patterns. The collection incorporate intricate embroidery, and beadwork that mirror the traditional designs found in Moroccan culture. The caftans had motifs from the argan tree itself.
The belts and accessories were designed to echo the elegance of Moroccan jewelry.
“Argania” collection reflect the essence of argan oil and the Moroccan landscape while also showcasing aunique artistic vision. It was an opportunity to blend fashion, culture, and nature in a stunning and innovative way.
Photography - LANADA
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